What's so great about Soft Gel Paste™?

Nothing you have ever tried equals the coloring strength of these amazing colors. Imagine the coloring power of a paste in an easy-to-use gel. Soft Gel Paste™ is packaged in convenient squeeze bottles with a flip-top lid. By mixing and measuring using "drops" of Soft Gel Paste™, you can achieve precise, easy-to-repeat colors every time.

Why is Soft Gel Paste™ better than other colors?

State-of-the-art food technology is why Soft Gel Paste™ has so many advantages over other food colors. Color molecule encapsulation creates a barrier that greatly reduces any aftertaste, while dramatically reducing fading. Soft Gel Paste's™ superior formulation can withstand the harsh freeze/thaw cycle without colors bleeding. Frozen cakes which are set out at room temperature will form condensation. Soft Gel Paste™ will not run with the moisture like other food colors. This technology controls fading to less than 20%, even in extreme conditions. Soft Gel Paste™ will not break down icings, especially the more delicate non-dairy whipped toppings. Just think, you now really can color non-dairy whipped toppings with deep, vibrant tones!

• It's consistent from batch to batch

• It has coloring strength superior to any other food color

• It will not separate or weep and does not harden

• the base ingredients allow the color to disperse immediately so you actually use less color

• It will color the more delicate non-dairy whipped icings and toppings without breaking them down

Soft Gel Paste™ Kits

4 Color Soft Gell Paste Kit/Beginner
4 bottles .75 oz Air brush colors (Red Red, Leaf Green, lemon Yellow and Sky Blue)

8 Color Soft Gel Paste Kit/Junior
8 bottles .75 oz Air Brush colors (Sky Blue, Chocolate brown, Lemon Yellow, Leaf Green, Orange, Deep Pink, Red Red and Violet)

12 Color Soft Gel Paste Kit/Student
12 bottles .75 oz Air Brush colors (Super Black, Royal Blue, Sky Green, Chocolate Brown, Lemon Yellow, Teal, Leaf Green, Prange, Deep Pink, Super Red, Lolac and Fuscia)

12 Color Retail Display Rack

This attractive display rack holds twelve dozen colors of your choosing. The racks are modular and easily stack allowing you to display as many colors as desired in multiples of 12. Dimensions ar 15" W x 13-3/4" D x 6-3/4" H. Perfect for any retail countertop. It can be hung from pegs. Comes with an attractive header card and color name tags.